The EntreMD Podcast

Mastering the Art of Influence and Relationship-Building with Influential People

February 08, 2024 Dr. Una Episode 402
The EntreMD Podcast
Mastering the Art of Influence and Relationship-Building with Influential People
Show Notes Transcript Chapter Markers

When Exercise Guru's review hit my inbox, it wasn't just praise that warmed my heart—it was a mirror reflecting my own evolution from fledgling dreamer to seasoned entrepreneur. That's the power of our community: every shared story, every review, it propels us forward. In the latest episode, I'll take you through the epiphanies sparked by a profound session with the EBS Scale doctors, where the art of influence took center stage. Picture this: a networking approach so effective, it pivots the very essence of interaction from taking to giving, from seeking to contributing. It's a masterclass in valuing every handshake and every conversation, recognizing that life-altering possibilities might just be a relationship away.

But this goes beyond just networking. As I converse with industry titans, I uncover the seismic impact of deliberate relationship-building with those who command influence. It's the kind of influence that can forge pathways you didn't even know existed, all hinging on a decision, a signature, or a simple act of goodwill. This episode isn't just a listen; it's an invitation to reflect on how the influential have sculpted your journey and to pass on that golden nugget of wisdom. Whether you're a budding entrepreneur or a seasoned professional, discovering how to manage pivotal relationships is akin to holding a master key to doors you never even noticed before. Join me, and let's navigate this terrain of transformative connections together.

Additional Resources:


When you are ready to work with us, here are three ways:

  • EntreMD Business School Accelerator - If you are looking to make a 180 turnaround in your business in 90 days, this is the program for you.
  • EntreMD Business School Grow - This is our year-long program with a track record of producing physician entrepreneurs who are building 6, 7 and 7+ figure businesses. They do this while building their dream lives!
  • EntreMD Business School Scale - This is our high-level mastermind for physicians who have crossed the seven figure milestone and want to build their businesses to be well oiled machines that can run without them.

To get on a call with my team to determine your next best step, go here ...

Speaker 1:

Hello, hello, my friend, welcome back to another episode of the OnTrendy podcast. Today we're gonna have a blast, as always, and I wanna start today by reading a review. This is by Exercise Guru, and Exercise Guru, please, if you're listening to this, please send me a PM and say hey, I'm Exercise Guru, I'm the one who left you that major review. But this doctor says business is a skill, leaves me those five wonderful stars that I love to see every single time and says Dr Una has the right mix of education, coaching, optimism and encouragement. I took to heart her advice to live in discomfort and understand that everything is a skill that can be learned. Now I am so excited to read this review because this was the starting point of the change for me. It is what took me from somebody who thought I could not start a business, I could not thrive as an entrepreneur, who was so uncomfortable talking about money, afraid to lead a team, and all of that took me from that person to a person who's a serial entrepreneur, who has companies, who are team led, who is a great leader, who is influencing a whole sphere of society, and all of those things. It was the starting point of all of that was business is a skill. It's a learnable skill. I can learn it and embracing living in my discomfort zone. So, exercise Guru, I am so happy for you that you found that and you've made that decision, that you're gonna live uncomfortable because that is really all the magic is. So thank you so much for leaving that review and if you haven't left us a review, please go leave us a review on iTunes. It really does make the algorithm happy. It shows us to other physicians just like you, and if you have left us a review, then we would really love for you to post on social media Like I'm listening to this podcast. This is the change that's making in my life. I want you to go listen to it too. All right, and tag us hashtag on TreyMD. I'd love to give you a shout out and to thank you because you're a very important part of the Calvary. Okay, now? Today I was talking to the doctors who are in EBS scale. Now EBS scale is the upper tier in the Entry and Ability Business School for doctors who have crossed the million dollar mark, are dangerously close to it and are in hyper growth, and in that tier there are different problems. Real problems are around building team, being a better leader, optimizing profits, building structures that can support the growth. It really is my honor to work with these doctors because they do such amazing work and they're building businesses that I know are businesses that will go on to be self led, businesses they can exit from if they want, businesses that they can have other people run while they go on to do other things if that's what they want to do, where they claim their time back, where they have their lives back, where they can't be victims of entrepreneurial burnout is so magical, so beautiful, and so I was talking to them today. So one of the doctors in the school got a connection to somebody who has a connection to somebody who she really wants to meet, she really would love to work with. This person is like a billionaire and all of these things, and she was wondering, like, how do I create the opportunity to meet this person? And then that question really great question just kind of reminded me of a concept that I learned many years ago that made a huge difference in my business, in my life, in quantum leaps that I've experienced, and I wanna share that with you. So clearly, the two people in question she was talking about are both very, very, very influential people. And how do you gain influence with people who are influential? And just to set the stage here, one very influential person in your life can change your life completely. Do you see what I mean? Like, if you become, you have an opportunity and you get into a business arrangement or you become friends with the Jeff Bezos or somebody like that, it changes your life. Because these are people who, with one phone call, one connection, one recommendation, one, anything, it will just be life changing. And sometimes people are like, oh, we're all the same and it doesn't really matter, and they don't really have respect for people like that. And I will tell you this people People are shortcuts. People can change your life. People are gatekeepers. There are people who can open you to a whole new world. There are people who can make like 50% of your problems disappear with one signature. We have to recognize that. And if you're a person of faith I'll put it this way you know, when God wants to bless you, he uses people. There are very few people who will tell you. You know, I met God himself and he, like, he does it through people, right? So we want to respect people, and only people who are influential or anything like that. We respect people, period, because you don't know who the people become. I have a way of saying it that people are like dirt, you know. You never know what dirt has oil under it. You don't know what has diamond under it. It all looks the same. It all looks like dirt, you know. So we want to respect people, period. Okay, so let's talk about influential people, how to have influence with influential people. This is going to be so simple, but if you apply it, if you embrace the discipline of applying it, it will change your life forever. Okay, so the thing about people who are influential, ultra successful and all, is that they are surrounded by takers. They are surrounded by people who want to leverage their influence to hit their own personal goals. They're surrounded by people who want to get on whatever they can get from them. They're surrounded by people who want to milk them dry. Those people are in abundance Now. The people that they rarely find are the people who truly care about them, for who they are, people who truly just want to serve and give and be a gift to and be a blessing to them and not really want anything in return. That's rare, right. And so this, you know, like it's common, it makes sense that it would be that way, but it is a huge opportunity, right? Because if it is rare that people just want to be a gift to them, and, you know, help them. Because, guess what, it doesn't matter how successful anybody is or how influential they are. They have needs, they have problems, they have things that keep them up at night too, right? And so if you can take advantage of the opportunity and walk away from where the many are and go to where the few are, everything will change for you. And if you're willing to do it long enough, and not as a way of manipulation, like, oh, I'm gonna, I'm gonna act like I'm just here for them and I'm just gonna do it till I get whatever I want to Like, it's not that, but it's genuine, it's authentic and you truly just want to be a gift to them. You know it will open so many doors for you, so many doors, you know. So go the opposite route. Everybody would be around them to get what they can get. You go there to give, and if you would do that authentically and you do that long enough, what will end up happening is, you know, in the beginning they're like, oh, they're pretending, oh, they don't really mean it, oh, they won't be here that long, and you stay consistent with that, it changes everything. Because then they're like okay, what do you want, what can I do for you? And what they'll give you will be bigger than anything you could have asked for. Okay, and I learned this principle many years ago and I have used it all my life and, granted, I am a big giver anyway, like I love to help people succeed. That's I mean, that's my whole life, that's what I do when I speak, that's what I do in my programs, that's what I do with, that's just what I, when I meet people who are ultra successful, that doesn't shut off. I still look for ways to help them and support them and be there for them. And you know, and you know, just let them have a great human experience that someone actually cares about them. And don't get me wrong, I'm not saying nobody cares for them at all. It's just the ratios are so bad and it has opened doors for me. There are multi, eight figure entrepreneurs that I have a great relationship with and that's how that door was open. I have a friend who you know, like when I say, oh, you know, I opened up the on-tremdy business school, I'm doing a launch, I'm welcoming new students, she's like, yeah, I'm working on some contracts, I just got one for a hundred million approved, right, like I have friends like that and and how did that happen? How did that door open? Again, it wasn't manipulation. I just saw another human and I saw that they have needs and and they have trials and and I'm there and I support them and I let them know I'm there for them and I do what I can for them. And I don't do it to get something right, like I just want to make it very clear. It's not this manipulation. Like, oh, if I do this long, you know I do it to be a gift, but ultimately what happens is then they turn around and they're like how can I be a gift to you? I feel like such a taker, like you're so giving. What can I do for you? It's just because there is a reciprocity bank, like I've just put so much in that is just tipped in my favor, right, and it will change your life. And you have people like that. It will. It will change your life. I've had people. You know there is a, there is a lady, a mentor of mine, I guess I can say now, and I'd always watched her YouTube videos and read her books and and all of those kind of things, and I didn't really have access to her, like you know, she, she was all the way out there and I remember when I would use the principles she teaches and I create transformation in my life. I would, I would, you know, I would, I would send her a mail or I would reach out to Instagram and say hey, and you know, like just hundreds of thousands of followers. I'm not thinking she'll see my message, but I'm, like you know, I just want to show gratitude, you know, and I'm like, wow, you know, like this is what happened and I had done it for years, years now. I mean, like I have like complete access, like I, you know, like I can, I can call her up, I can ask questions, I spoken on her stage, like all kinds of things have happened, and that only happened because I was just trying, because you best believe for someone who's a content creator, right books, or is always speaking, they work so hard at it, but a lot of times you don't really know if what you're doing is making a difference, like you kind of know, you know, but it's always good to hear how it is, you know, and I know that, and I know that that's a need and I'm like I will let her know that her work matters. You know, I'll let her know that I've had other people. They've going through the most challenging times of their lives and I'm just like I'm here for you. Whatever you need, I'm here for you. Why? Because every human deserves that right, like I would love that. But you see, I do this regardless, and especially with the influential people. I understand that they need it even more because the ratio of people who would do it for them is so little and the fact that you're successful doesn't mean that challenges go away. It doesn't change the fact that you need support and you need real friends and and all of that. If you will be that to influential people, you will gain influence with influential people, and so I guess the the moral of all of this. I'm just inviting you to adopt this attitude of being a giver, so with everybody, but even more so with people who are influential, and for them I I stretch my decision not to be a taker because they already have all of that. You know what I mean. They already have all of that. But if you do that long enough, all kinds of doors will open to you. They'll blow your mind and I'm telling you, one decision, one signature, one favor from somebody who's really influential change everything for you. So learn to manage those relationships. It opens the door for what I like to call the unknown, because you really don't know what will come out of it. Right, like it's is wild what comes out of it, but you can. That can be what you get access to because you know how to play your cards. Right? So just want to come share that with you and I would love to hear how, bring in influential people in your world and, nurturing those relationships, how it changed your life, because it is going to change your life. Be sure to share this episode with another doc in your life. Right, a review, if you haven't left us a review yet, and I'll see you on the next episode of the on train, the pocket.

Building Influence With Influential People
The Power of Building Influential Relationships